Disclosure: Clinch is ours, and it is listed first. It gets the same four fields as every other app, including its drawbacks.
Short answer
For a salesperson working alone, our pick is Clinch — leads, reminders and commission on your iPhone with no paid tier. For a small team that wants a web CRM, Bigin by Zoho is the lighter option.
HubSpot’s free CRM is generous, and it is also the front door to a very large platform. The mobile app is built for “sales and marketing teams” — campaigns, deals and email — and each upgrade adds more of it.
If you came to HubSpot to remember who to call, you may be using a fraction of what you are logging into. These are the simpler options, from phone-only to small-team web CRMs.
Switch to Clinch if
- You are the only person who uses your CRM
- You never touch the marketing side
- You want reminders, not dashboards
Stay with HubSpot if
- Your marketing and sales live in HubSpot together
- Your team shares contacts and deals
- You use sequences and email tracking
At a glance
| App | Best for | Pricing |
|---|---|---|
| Clinch (ours) | One salesperson who wants leads, reminders and what they earn on every sale, on their phone | Free, no paid tier at all |
| HubSpot | Teams who want sales, marketing and service in one connected platform | Free CRM tier; paid hubs for more |
| Bigin by Zoho CRM | Small businesses that want a simple web CRM with pipelines | Free plan; paid plans by subscription |
| Pipedrive | Sales teams who want a focused deal board rather than a marketing suite | Paid, per-seat subscription after a free trial |
| Zoho CRM | Businesses that want a full CRM that scales | Free edition for very small teams; paid plans per user |
The apps in detail
Clinch
Ours
- Best for
- One salesperson who wants leads, reminders and what they earn on every sale, on their phone
- Highlights
- Every feature is in the free app — there is no upgrade
- Leads, reminders, notes and what you earn on every sale
- Press and hold any lead to call, WhatsApp or mark it sold
- CSV export, so leaving costs you nothing
- Pricing
- Free, no paid tier at all
- Watch out
- Single-user, iPhone and iPad only: no shared lead lists, no manager view and no web app. It is free because there is no server to pay for — which is also why it cannot offer team features.
HubSpot
- Best for
- Teams who want sales, marketing and service in one connected platform
- Highlights
- Contacts, deals and emails on your phone
- Act on leads the moment they arrive
- Connects to HubSpot’s marketing and service tools
- Pricing
- Free CRM tier; paid hubs for more
- Watch out
- Built for teams and campaigns — a lot of platform for one person tracking leads.
Bigin by Zoho CRM
- Best for
- Small businesses that want a simple web CRM with pipelines
- Highlights
- Customisable pipelines
- Calls, emails and SMS together
- Quick set-up
- Pricing
- Free plan; paid plans by subscription
- Watch out
- Multi-channel features and automation are in the paid plans.
Pipedrive
- Best for
- Sales teams who want a focused deal board rather than a marketing suite
- Highlights
- Deal history, to-dos and contacts on mobile
- Call logging and meeting notes
- Offline sync
- Pricing
- Paid, per-seat subscription after a free trial
- Watch out
- No free plan, and an account is required.
Zoho CRM
- Best for
- Businesses that want a full CRM that scales
- Highlights
- Full CRM with offline access
- Suits reps, managers and owners
- Large ecosystem of Zoho apps
- Pricing
- Free edition for very small teams; paid plans per user
- Watch out
- Just as big as HubSpot once you grow into it.
What “simpler” really means here
A CRM gets complicated when it tries to serve the company instead of the person selling. HubSpot, Zoho and Pipedrive all do reports, stages and team views because managers buy them.
Clinch starts from the other end: the list of people you owe a call today, and what you earned this month. It is deliberately single-user and has no AI, no account and nothing to upgrade.
Common questions
Is HubSpot CRM really free?
HubSpot has a free CRM tier. Sales, marketing and service features beyond it are sold as paid hubs.
What is a simpler alternative to HubSpot?
For one salesperson, Clinch on iPhone. For a small team that wants a web CRM, Bigin by Zoho.
Do I need a CRM if I sell on my own?
You need a list of leads and a reminder system you trust. A personal tracker like Clinch covers that without a team CRM’s overhead.
App Store listings checked on 27 September 2026. Prices change — each entry describes how an app is paid for rather than a number that goes stale.
Published · No affiliate links
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